Brochure happy

Sigh.

Brian Mathews posts about ALA’s Emerging Leaders projects and mentions a few items that caught his attention. The one that caught my eye was this one:

Design a membership brochure at attract nextgen librarians. (sic)

Oh, for the love of Mike.

When, oh when are librarians going to stop throwing brochures at every conceivable issue and audience?!!? Perhaps a marketing campaign directed towards recruiting NextGens as librarians should be a bit more….NextGen.

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Filed under Libraries and Librarianship, Miscellaneous

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